"The ancient battle cry was 'We're Queer and We're Here.'
Now, it's a marketing scheme. It's a place to come and shop."
Watch the Video.
An Exploratory Critique of Philadelphia's Gayborhood.
Signs of Queerness*.
Semiotics of Gentrification.
Additionally, we spoke briefly with an employee of an Army/Navy supply store with a rainbow flag hanging in its second-story window. The employee stated that the store had put the flag up a few years ago for a Pride parade, and they had essentially just never bothered to take it down. This incident offers another aspect of the landscape, suggesting that the level of underlying support offered by visibly equivalent signs (such as the myriad rainbow flags flying across the Gayborhood) may vary, based upon the intentionality behind them.
Is the Gayborhood Truly a Physical Space?
*We are using queer to be an umbrella term for LGBTQ+ individuals, not seeking to put labels on the residents of the neighborhood, and being aware of the history behind the word queer.
About the Authors.
Gretchen Trupp is a candidate for a Special Major in Languages and Linguistics. They are a board member of the Swarthmore Queer Union, and the Title IX Student Liaison Board at Swarthmore College.